Marketing Campaigns Dept: Business start-ups : New businesses use census data to decide where to set up shop, examining measures such as education levels, incomes and occupations in particular areas, according to Globe And Mail. Bus lines : A lack of detail about neighbourhoods will make it unclear where public transit needs are greatest and libraries : Collecting census details by neighbourhood is vital for planning libraries because it yields information on incomes, languages, density and education levels. Junk mail : Many marketers tailor their mailing lists using data from the long-form census. Without a reliable collection method, consumers can expect more intrusion from “poorly targeted” marketing campaigns, Environics warns. As
reported in the news.
@t census details, junk mail
21.7.10