Halifax Regional Municipality

Halifax Regional Municipality: Sometime early in the new year, Halifax Regional Municipality is going to roll out its new 2014 immigration strategy. The federal funds have been secured, the new co-ordinator has been hired and the initial three-year budget has been approved. The new strategy will replace the old 2005 immigration strategy, which many politicians and most local business and academic leaders agree has mostly been a failure, according to The Chronicle Herald. As a new immigrant to Halifax, I cannot even begin to tell you how much of a waste of money this is. Halifax doesnt have an international branding problem. The world loves Halifax. Its a beautiful city, on a beautiful harbour. It has a rich sense of history. Halifax has some of the cleanest air in the world. It has great neighbourhoods and a strong sense of community. It has a multitude of universities and all the amenities a family would need and The new strategy will follow on the heels of the recent announcement that the city will be spending $217,000 to have a Bedford ad agency rebrand the Halifax name with the hope of making the city a destination" for new immigrants. Halifaxs immigration strategy, in effect, is getting a 2014 reboot. (www.immigrantscanada.com). As reported in the news.